How much turnover is leaking away out of your workshop?
Four figures about your own business. No email address, no sales pitch, no account. You see the result straight away and you can forward it to a colleague.
€ 5.900
per month€ 3.540
per month in recovered workshop turnoverHow this is calculated
missed conversations per week × 4.33 weeks × your conversion × your turnover per appointment
This is an estimate, not a promise. It calculates with figures you enter yourself, and with the assumption that a missed conversation had the same chance of work as one you do pick up. In practice that is never exactly right. Use it to see an order of magnitude, not to build a business case.
What we do not count: customers who stay away after a bad experience, quotes nobody follows up, MOTs booked at the competitor and empty ramps from no-shows. Those are not in here, while in many workshops they add up to more than the missed calls.
Missed calls are the easiest part to count.
They are also rarely the biggest. These four are harder to measure and usually more expensive.
Quotes without an answer
The calculation work is already done and the price has been sent. One more follow-up means immediate margin, because the costs are already in there.
MOTs booked elsewhere
An inspection on its own is little turnover. But an inspection brings repairs with it, and it keeps the customer with you for another year.
Empty ramps
An unfilled slot costs you the full hourly rate of that bay. You know that amount, and it appears in no report.
Customers who quietly disappear
No complaint, no argument. They have forgotten you. There are probably hundreds of them in your records, and nobody has time to call.
Would you rather have your real numbers than an estimate?
In the pilot we measure how much customer contact actually becomes an appointment at your place, before and after. That figure is yours, even if you stop afterwards.
See the pilot